Why would you sell your business after all the time and effort you put into building it from the ground up and getting it to a point where it’s funding your lifestyle? And it’s not just a business but a brand that you love: your baby. What you might not have considered is that when...

Almost everything now takes place online due to technological advancements, so the importance of having a social media presence in a business cannot be understated. On the other hand, digital transformation is at its peak, every industry wants to upsize its operations without spending hefty bucks. However, Some business owners do not believe digitization is...

Your business has no doubt invested a lot of time into many facets of its operations. Two of those will undoubtedly be your branding and your marketing.  One of these is how your brand looks. The other is how that image is presented to the world.  And when you look at it like this, it’s...

Artificial Intelligence (AI) is arguably the most talked-about technology in the recent decade. While there are still several AI-based solutions still in the development stage, there are several others that are helping businesses, as well as customers, save time, effort, and expenses. In this article, we will discuss some of the solutions powered by AI...

In this day and age on the internet, users have no patience for websites with poor loading speeds or substandard performance. Half a second can make a world of difference on whether or not someone stays on your site. Website conversion rates drop by an average of 4.42% with each second of load time according...

Shipping is one of the most important aspects of an eCommerce business. Customers are directly influenced by the shipping services you provide in your store, based on which they will make decisions on future purchases.  Some issues customers encounter on shipping may not be in your control as it also depends upon the carrier service...

The use of customer relationship software (CRM) is bringing great changes in the corporate world. Every brand is struggling to gain maximum benefits with its smart use. However, many newly developed companies are unaware of the core functions and outcomes of a CRM. Therefore, a deeper understanding is imperative for leveraging CRM and increasing productivity....

Different marketing campaigns have different goals to achieve. What’s common among all of them is that they are aimed to let the word out about your business and increase the revenues. Where does a local business directory fit into the context? Here is what you need to know. If you run a small business, it...