How to Create a GPT Model?


What Is a GPT Model Generative Pre-Trained Transformer models are game-changing technology in artificial intelligence, more so in natural language processing. OpenAI develops models aimed at understanding and generating human-like text, taking meaning from the previous context words to predict the next word in the sequence.  The underlying architecture of GPT models is a transformer...
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How To Bring Email Campaigns To Life With AI-Generated Images?


Visual elements in email campaigns are more than just eye-candy. They grab attention and deliver messages effectively.  The right email designs can make your email newsletters stand out in a crowded inbox, quickly conveying your message and driving engagement. High-quality visuals also influence actions, making them critical to any effective email campaign. Now, as more...
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How to Implement 2FA Live for Your Business


If you want your business to be safe and secure, 2FA Live is one of the most useful tools available. With malicious cyber attacks increasing at an alarming rate, what better way to secure your business than to use 2FA Live. The following is a guide to achieve just that. What is 2FA Live? Before...
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Winter of Discontent? How Brands Can Retain Authenticity While Using GenAI


In today’s fast-paced digital landscape, brands are constantly seeking innovative ways to engage their audience. Across channels of email marketing, social media and within the marketing funnel, creative content is a key way that brands can build a relationship with their audiences.  This creates a challenge for brands: your social media content needs to renew...
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6 Tips for Conducting Effective Market Research for Small Businesses


If you have a small business or want to start one, conducting marketing research is vital to making informed business decisions. It’s a critical process that involves taking the time to understand your market, customers, and competitors to ensure your business is successful. Let’s take a closer look at how market research can help you...
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Essential Steps for Comprehensive Data Protection in Businesses


Your company’s sensitive data is at a greater risk than ever before. Modern cyberattacks rarely look like questionable email attachments. Sophisticated hackers disguise malicious programs, hiding them deep in systems. Or they might create fake accounts that mimic real ones to fool your employees. No matter its size, you must protect your business against cyberattacks...
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Modernising Your Compensation System in HRM: Trends and Best Practices


In today’s fast-paced world, modernising your compensation system in HRM is more important than ever. A well-structured compensation system helps attract top talent and keeps your current employees happy and motivated.  By staying updated with the latest trends in HRM and best practices, businesses can ensure they are competitive and appealing to both prospective and...
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The Importance of Password Managers in Secure Authentication


Passwords are frustrating. They’re hard to remember and easy to steal. Add to that the security best practice of requiring strong, unique passwords for every website… and we’re left with a recipe for frustration and vulnerability.  Yet, as our world becomes more digitized, the need for robust online security has never been greater. This is...
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