How to Create a Successful TikTok Marketing Strategy


Despite being a relatively new player in the social media space, TikTok has already established itself as an absolute powerhouse. The platform is insanely influential, leading the way when it comes to viral trends and attracting a colossal audience of actively engaged users.  Unsurprisingly, this also means that brands around the globe are frantically scrambling...
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Safer Onboarding Doesn’t Have to Involve Friction


Signup and onboarding are important to get right whether you’re a SaaS or online business – while many of your customers registering with you will be genuine, some accounts will be made by fraudsters. While you want to stop these users from registering with you, deep customer vetting during the onboarding process can cause user...
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10 Ways Cloud HR Software Can Improve the Workplace


Human Resources are no longer restricted to the back-office, juggling piles upon piles of paperwork. The internet and modern technology have made HR a tech-savvy department. They can use cloud-based HR Software to manage time, hire, offboard, and manage time. Human resources departments are often a hub of activity. Cloud HR software has made it...
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5 Proven Methods to Optimize Retail Store Operations


Ensuring the store is functioning is essential, but more is needed to remain competitive in today’s market. Therefore, you should optimize every aspect of your business to stay ahead of the competition. One key area to focus on is optimizing retail store operations.  By streamlining processes and fine-tuning strategies, you can save time and money....
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4 Best LinkedIn Productivity Tools in 2023


In today’s highly competitive job market, being productive on LinkedIn is more important than ever. Whether you’re looking for new job opportunities, networking with other professionals, or building your personal brand, using LinkedIn productively can help you achieve your career goals. In this article, we will explore the four best LinkedIn productivity tools that you...
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How to Write Blog Posts That People Actually Want to Read


Blogging is a marketing technique that allows brands to meet their buyers during the discovery or awareness stage of their buying journey. This type of content can be created in many styles and distributed in many ways, making it a great tool for businesses of any type. Although hiring a skilled content writer is one...
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The Unexpected Benefits of Email Validation


Email marketers eventually learn that periodic email validation is a must. Many find out the need to validate email addresses after experiencing a frustrating storm of email bounces. However, email validation is not just about avoiding email bounces. There are a lot of benefits to email validation. Let’s see what else you can gain. Unexpected...
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How to Reach More Global Audiences with Your Videos


The rise in the popularity of video content isn’t set to decline anytime soon, and with 2.6 billion YouTube users around the world, content creators are reaching limits with videos that written content could never accomplish. But how can you reach more global audiences with your videos? The answer isn’t as simple as creating great...
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